The person is wearing a blue shirt with a pocket that has a pen, phone, and a note

Meditation 101

How We Price Our Meditation App

Pricing can be tricky. Here’s how we ensure our meditation app is the best that it can be, accessible to its users, and we fairly compensate our team.

May 29, 2024

Why pricing transparency matters

Transparency is important in the workplace, in home life, and with our customers. For us, pricing transparency is about respect–for your time, and our team’s time.
At Ten Percent Happier, we create an inviting, safe, and trustworthy space, filled with care and respect for our meditators. This care shapes the experience meditators have with us.
Pricing can be tricky. That’s why we’re upfront about it.

Real talk: How we price

Our prices go into our product

We're a premium meditation product. We find the best teachers in the world and compensate them (and the rest of the team who builds the app) accordingly.

Fall in love, then pay

You can explore our library of FREE content to see if we're the right fit for you before committing to a subscription (including The Basics, our introductory course with renowned meditation teacher Joseph Goldstein).

We're not happy unless you're happy

Our excellent support staff (hi Clea, Roy, and team!) are available to help you with any issues, from problems with billing to recommendations for your meditation journey.

What do you get for your membership?

Ten Percent Happier has two levels of access, free and subscribed.

An app subscription gives you access to everything in the app! Our two main subscription options are annual at $99.99USD/year and monthly at $14.99USD/month.
As a free user, you can check out our two flagship courses: The Basics with Joseph Goldstein and The Dalai Lama’s Guide to Happiness. You’ll also have access to more than 50 free guided meditations.

Exclusive Content at Your Fingertips (500+ guided meditations, podcasts, etc.)

Unlock unlimited access to over 500 guided meditations that cater to every mind and every mood. Whether you're a beginner or a seasoned practitioner, our Daily Dose, curated daily by our editors, ensures there's always something new to discover.

Continuously Evolving Features and Content

We're committed to growth—both yours and ours. Regular updates mean you always have access to the latest features and fresh content that meets the ever-changing contours of life.

A Community Like No Other

Connect with fellow members and join exclusive events with experts. Our community is where insights are shared and friendships are forged.

Dive Deep with Ten Percent Weekly

Our newsletter isn’t just a newsletter. It’s a weekly infusion of mindfulness, offering new perspectives and mindfulness practices straight to your inbox.

Learn from the Best Meditation Teachers

Our meditation courses are designed to help you stress better, find happiness, choose healthy habits, eat mindfully, and more, all taught by world-class meditation teachers. These are tools for life, accessible anytime.